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Take a look at our library of data-rich reports and insightful guides
on all things ASO, mobile marketing, and reputation management for mobile apps.  

Checklist

  NEW RESOURCE 

App Review Management Strategy

VoC guide

GUIDE

Voice of the Customer Guide

A Voice of the Customer program can help you understand your users and meet their needs by allowing you to quickly and effectively collect, segment, and analyze user feedback. But how do you implement a Voice of the customer program? Read our guide to find out.

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Flo Health

WHITEPAPER 

Promoting In-app Purchases to Dominate Search on the App Store

In this whitepaper, we will explain how to enhance your in-app purchases to further improve your search visibility — using one of our clients, Flo Health, who got great results doing this, as a success case.

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Checklist

CHECKLIST 

Checklist for Dealing with Negative Reviews

Negative reviews affect decisions of 85% of consumers. This practical checklist to help deal with negative reviews will turn users' frowns upside down, and improve retention for your mobile app.  

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Guide

GUIDE

Replying to Negative App Reviews 

In this guide, we'll take you through the reasons why apps get negative reviews, how to respond to them, as well as introducing how to automate your review management process.

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Guide

GUIDE

How Report a Concern Protects App Reputation

Find out how you can effectively identify inappropriate reviews that can damage your app's reputation, and how to report them and get them quickly removed.

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Report

REPORT

Store Performance Trends for Apps in 2022

The latest in data for app store performance — use these insights to grow your apps and gain insights on retention, store optimization, and product strategy.

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Guide

GUIDE

How to use Review Management Automation

This guide explains how you can use automation to free up your support teams' time while continuing to build great relationships with your users.

It covers: 

1. How to increase efficiency within your team.

 

2. How to balance automation with personalization.

 

3. When to introduce these processes.

 

4. How to measure automation's efficiency.

Feature guide

FEATURE GUIDE

Our Voice of the Customer Solution

Find out how Semantic Analysis helps you to understand your app users, how they're are feeling, identify feature requests and bug reports, and deep dive into specific regional differences.

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Guide

GUIDE 

Response Templates for Negative Reviews 

We've analyzed and compiled the best responses to negative user reviews from market leaders. Use these in your own response strategy and turn 1 star into 5. 

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Report

REPORT

Ratings & Reviews in 2021

App reputation has never been more important. This report uses data from across the app stores to provide insights on consumer behaviour, the impact on app product strategy, and what's most important to customers. 

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