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Take a look at our library of data-rich reports and insightful guides
on all things ASO, mobile marketing, and reputation management for mobile apps.
NEW RESOURCE
App Review Management Strategy
GUIDE
Voice of the Customer Guide
A Voice of the Customer program can help you understand your users and meet their needs by allowing you to quickly and effectively collect, segment, and analyze user feedback. But how do you implement a Voice of the customer program? Read our guide to find out.
WHITEPAPER
Promoting In-app Purchases to Dominate Search on the App Store
In this whitepaper, we will explain how to enhance your in-app purchases to further improve your search visibility — using one of our clients, Flo Health, who got great results doing this, as a success case.
CHECKLIST
Checklist for Dealing with Negative Reviews
Negative reviews affect decisions of 85% of consumers. This practical checklist to help deal with negative reviews will turn users' frowns upside down, and improve retention for your mobile app.
GUIDE
Replying to Negative App Reviews
In this guide, we'll take you through the reasons why apps get negative reviews, how to respond to them, as well as introducing how to automate your review management process.
GUIDE
How Report a Concern Protects App Reputation
Find out how you can effectively identify inappropriate reviews that can damage your app's reputation, and how to report them and get them quickly removed.
REPORT
Store Performance Trends for Apps in 2022
The latest in data for app store performance — use these insights to grow your apps and gain insights on retention, store optimization, and product strategy.
GUIDE
How to use Review Management Automation
This guide explains how you can use automation to free up your support teams' time while continuing to build great relationships with your users.
It covers:
1. How to increase efficiency within your team.
2. How to balance automation with personalization.
3. When to introduce these processes.
4. How to measure automation's efficiency.
FEATURE GUIDE
Our Voice of the Customer Solution
Find out how Semantic Analysis helps you to understand your app users, how they're are feeling, identify feature requests and bug reports, and deep dive into specific regional differences.
GUIDE
Response Templates for Negative Reviews
We've analyzed and compiled the best responses to negative user reviews from market leaders. Use these in your own response strategy and turn 1 star into 5.
REPORT
Ratings & Reviews in 2021
App reputation has never been more important. This report uses data from across the app stores to provide insights on consumer behaviour, the impact on app product strategy, and what's most important to customers.