Report: Mobile App Reputation Management
Ratings & Reviews in 2021
App reputation has never been more important to manage.
This report gathers rating and reviews data from across the mobile industry to identify:
- Consumer behaviour across app stores
- What this means for app product strategy
- What is most important to app customers
- App Store users are more critical than those on the Play Store... but by how much, and how does this impact apps?
- How companies can improve customer experience
- How can apps manage the impact of category-wide incidents?